Most B2B SaaS businesses sell to and serve various categories of customers: buyers, users, admins, industries, verticals, plan types, those with or without integrations. That means segmenting your customers is…
Many SaaS businesses opt to have a freemium model or a product that offers a free trial. In fact, Jason Lemkin says we’re now in “the golden age of SaaS…
Can you believe we’re already on the last stop of our User Adoption Expedition? It feels like just yesterday we started this incredible journey to take the user adoption conversation…
Plain and simple, users that aren’t engaging with your product in a way that moves them closer to achieving their business goals are at a higher risk of churn. However,…
Successful companies drive growth by delivering experiences that meet customer expectations in such a way that leaves customers wanting more of that same experience. Customer journey maps have become one…
At UserIQ, we live and breathe user adoption, and are always looking to dig deeper into this important, yet difficult, topic. That’s why, earlier this year, we released the…
Three down, one more to go! It’s hard to believe we’ve already wrapped up the third leg of our User Adoption Expedition in Boston. It’s been an incredible journey taking…
When Intellum told us they wanted to drive customer engagement, we couldn’t wait to dive in. Since Intellum signed with us in November 2016, UserIQ has helped them improve their…
Fighting churn is critical for B2B SaaS companies because increasing retention and achieving negative churn have a huge impact on annual revenue. But many companies aren’t monitoring proactive churn indicators…
The ultimate goal for any SaaS organization is to help customers achieve their desired business outcomes. This starts with proper customer onboarding. Onboarding sets the tone and ensures strong product…
